Life is full of experiences, and you can enjoy them to the full. You conquer new terrain, feel the adrenaline pumping in every minute and push your limits further with every day that comes. As you can achieve anything you dream of, your options are boundless – no matter which route you take. Freedom and style know no limits.
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THE COLLECTION.
Here is where luxury meets individualism. First-class materials, excellent workmanship and exclusive co-branding cooperations define the stylish character of The Collection.
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BMW M COLLECTION.
The BMW M Collection takes its inspiration from distinctive elements of the BMW M vehicle universe. Black and burgundy, inspired by the exclusive Frozen Dark Red of the BMW M5 First Edition, dominate the colour palette. Additional details in carbon or carbon-look emphasise the spirit of cutting-edge technology.
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BMW i COLLECTION
Innovative, unusual and sustainable – the thematic worlds of the BMW i Collection point the way to the future with confident style. Here, innovative materials, new tactile sensations and design trends like upcycling and products-on-demand are realised in elegant and classy style.
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BMW KIDS COLLECTION.
The broad and diverse range of products offered by the BMW Kids Collection are clear proof of it: no one is too young to enjoy sheer driving pleasure. Intelligent design with children in mind guarantees fun and excitement – and lights up children’s eyes.
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BMW MINIATURES.
BMW Miniatures are as fascinating and exiting as the real thing. These perfectly crafted, high-quality collector’s pieces let their owners experience the fascinating formal vocabulary of the full-scale originals.
THE BMW LIFESTYLE CATALOG 2020.
Follow your style – page after page. Discover our collections in the comprehensive BMW Lifestyle catalogue.